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Beyoncé attends the California Crown

Klaudia//October 3, 2024
1/ST, the innovative brand behind North America’s most prestigious Thoroughbred horse racing, entertainment and wagering events, in partnership with The h.wood Group, introduced The California Crown, LA’s newest entertainment event, setting the stage for a new California tradition at the intersection of sports, entertainment and luxury lifestyle, at Santa Anita Park on Saturday, September 28.

Belinda Stronach, Chairman and CEO, 1/ST and John Terzian, Co-Founder of The h.wood Group, welcomed VIP guests including Beyoncé, Cher, JAY-Z, Sharon Stone, Kathy Griffin, Mario Lopez, Richard Stark, Laurie Lynn Stark, Jesse Metcalf, Allison Janney, Damson Idris, Rachel Harris, Bobby Flay, Symba, The Compton Cowboys and more.

“The inaugural California Crown showcased that Thoroughbred racing and West Coast chic go hand-in-hand. Our vision to bring an elevated entertainment, lifestyle, hospitality and wagering experience came to life with the collaboration of our partners, The h.wood Group, Chrome Hearts, SirDavis American Whisky, and the fantastic team at 1/ST and Santa Anita Park – The Great Race Place! To everyone in attendance, thank you for kicking off The California Crown with style!” said Belinda Stronach, Chairman and CEO, 1/ST.

The California Crown (GI) presented by SirDavis American Whisky was won by Argentina’s Subsanador, owned by Wathnan Racing, trained by Richard Mandella and ridden by jockey Mike Smith. In addition to the $1 million purse, the first-ever California Crown championship trophy designed by Chrome Hearts, was presented to the winning connections by Belinda Stronach alongside Cher and Chrome Heart’s Co-Founder Laurie Lynn Stark.

Levi's teases upcoming collaboration with Beyoncé

Klaudia//September 24, 2024
Levi’s is getting closer with Beyoncé. The denim mainstay posted a drawing reminiscent of Beyoncé’s “Cowboy Carter” album cover on Instagram Monday morning. While the only text alongside the image of a cowgirl on a horse said, “Introducing: A New Chapter,” clicking on the red and white picture produced a caption that said “beyonce.”

A spokeswoman for the brand declined to elaborate and simply said, “More to come.” Later on Monday, invites went out for a small Paris Fashion Week event with Beyoncé’s stylist Shiona Turini and the brand that will celebrate the opening of Levi’s Haus of Strauss in the City of Light.

Billboards for the new ad campaign have already appeared in Berlin and Paris with the September 30 date for a supposed launch.


Tina Knowles recalls childhood memories of Beyoncé's early acts of kindness

Klaudia//September 21, 2024
Tina Knowles, the mother of global superstar Beyoncé, recently shared a touching memory on Instagram that offers a rare glimpse into the singer's early life and the values instilled in her from a young age. In her post, Knowles recounted an event from when Beyoncé was just seven years old, preparing for a local performance of John Lennon's iconic song "Imagine."

The memory centers around the "Sammy Awards," a Houston talent competition where Beyoncé was set to perform. Her father, Mathew Knowles, wanted her to understand the profound meaning behind "Imagine," a song that dreams of a world united by peace and humanity. He believed that for Beyoncé to truly embody the spirit of the song, she needed to experience firsthand the challenges faced by those less fortunate.

"This brings up very funny memory back to me. Saw it on ig today. Beyonce is seven she's preparing for the Sammy awards. She is going to sing John Lennon "Imagine" her dad wants her to understand the things that are going on in the world and he wants to create behind the scenes images," Tina wrote.


GQ Cover Story: The Business of Being Beyoncé Knowles-Carter

Klaudia//September 10, 2024
In GQ’s October cover story, the artist talks business, legacy, art, and family: “It’s not about being perfect. It’s about being revolutionary.”


Beyoncé is breaking out.

Midway through Cowboy Carter, her eighth and most recent studio album, released this past spring, a voice makes the project’s mission statement plain over blaring alarms and a thunderous beat—declaring the concept of genre to be a sense of confinement for those artists whose creativity is too wide-ranging to fit in a neat box. All before Beyoncé herself saunters in comparing herself to Thanos, the Marvel villain known for seeking precious stones of mystical power to claim as his own and assemble into one unified superpower.

There may not be an accompanying music video, but the lyrics conjure a potent visual: Beyoncé, armed with a bedazzled gauntlet, breaking down every stultifying wall, label, or box the industry ever tried to put her in across her 30-year career.

It’s a theme that applies to much of what Beyoncé has been up to for the past decade or so, especially in the last couple of years: a mission of reclamation, recentering Blackness in spaces where our influence has since been de-emphasized, whether in rodeo, on the great American plains, or on sweaty ballroom dance floors.

Moët Hennessy and Beyoncé Launch Groundbreaking New Whisky - SirDavis

Klaudia//August 22, 2024
Beyoncé Knowles-Carter has joined forces with Moët Hennessy, a subsidiary of LVMH, to create SirDavis, a groundbreaking new whisky. The first-of-its-kind joint venture reflects a shared vision between Knowles-Carter and Moët Hennessy, two vanguards of culture and craft, around the future of American whisky.


This unique product was years in the making after Knowles-Carter, a Japanese whisky enthusiast, sought out Moët Hennessy to help craft a one-of-a-kind flavor profile that reflected her whisky ideal. Meanwhile, Moët Hennessy had been exploring ways to deepen its presence in the American whisky market, making the timing kismet for a partnership between the world-leading luxury group and Knowles-Carter.

"I've always been drawn to the power and confidence I feel when drinking quality whisky and wanted to invite more people to experience that feeling," says SirDavis Founder Beyoncé Knowles-Carter. "When I discovered that my great-grandfather had been a moonshine man, it felt like my love for whisky was fated. SirDavis is a way for me to pay homage to him, uniting us through a new shared legacy. In partnering with Moët Hennessy, we have crafted a delicious American whisky that respects tradition but also empowers people to experience something new and unique in the category. You can taste it better than I could ever tell you — welcome, SirDavis."

Beyoncé hits ZZ's in NYC with Jay-Z after his 40/40 Club relaunch

Klaudia//August 18, 2024
Jay-Z and Beyoncé were spotted leaving celebrity favorite ZZ’s Club in NYC on Friday night — after the “Empire State of Mind” rapper relaunched his own 40/40 Club at Fanatics Fest.

We hear that while the hip-hop royals hit the Hudson Yards members club, Travis Scott was also on the scene.

Scott exited ZZ’s just after 10:30p.m. ET, we hear, and Jay and Bey left soon after.