Exhibit the Discos of the Past and Dance Parties of the Present with IVY PARADISE
adidas and IVY PARK announce their latest collaborative swim and lifestyle collection: Ivy Paradise. This all-inclusive capsule pays homage to the disco era nightclubs, 90s hip-hop pool parties and present-day desert raves with its sequin silhouettes, lux velvet materials and the IVP monogram prints, making it this summer’s must have for the courageous and the cheeky.
Ivy Paradise pushes the boundaries of athleisure and luxury and celebrates freedom & self-expression. It takes swimwear from the water onto the dance floor with its versatility & stylistic combinations. It can be worn during the day at a music festival, to a glamorous city soiree, and the next day lounging on your best friend’s pool.
This capsule collection is designed to flatter every body with its luxurious fabrics, bold color blocks and versatile use with many reversible and 2-in-1 offereings included. Expect extreme cutouts, iridescent linings, shimmering rhinestones, and spandex to snatch the complete look. Styles include crystal mesh sarong wraps, crop tops & short sets, swimsuits and speedos, and a hot pink sequin jacket & shorts combo w/ fringe, and much more.
Ivy Paradise also includes an array of beach accessories including monogram visors & bucket hats, Ivy Park logo towel, and this summer’s IT accessory, the Disco bag.
The collection’s inclusive sizing ranges from 3XS – 4XL and price points range from $35 – $350 USD. The line is available in adidas stores and online at adidas.com/ivypark on June 23rd and in select partner stores, globally.
The Campaign
Ivy Paradise exhibits the discos of the past and dance parties of the present. It is rooted in escape, through music and hedonistic sensibility, and is inclusive of the sensational and the subversive in fashion. It demands attention in the highest of forms, championing individuality & self-expression.
The Collection
The collection is a body confident swim-led line that is modern, bold, and sexy. The collection pairs IVY Park’s signature monogram, evoking hip hop nostalgia, with acid pink. Sequins, fringing, and mesh are all layered in unexpected and dramatic ways, fusing today’s flair with the disco era.
The adidas x IVY PARK Ivy Paradise collection consists of:
Fabrics & trims:
Ivy Paradise pushes the boundaries of athleisure and luxury and celebrates freedom & self-expression. It takes swimwear from the water onto the dance floor with its versatility & stylistic combinations. It can be worn during the day at a music festival, to a glamorous city soiree, and the next day lounging on your best friend’s pool.
This capsule collection is designed to flatter every body with its luxurious fabrics, bold color blocks and versatile use with many reversible and 2-in-1 offereings included. Expect extreme cutouts, iridescent linings, shimmering rhinestones, and spandex to snatch the complete look. Styles include crystal mesh sarong wraps, crop tops & short sets, swimsuits and speedos, and a hot pink sequin jacket & shorts combo w/ fringe, and much more.
Ivy Paradise also includes an array of beach accessories including monogram visors & bucket hats, Ivy Park logo towel, and this summer’s IT accessory, the Disco bag.
The collection’s inclusive sizing ranges from 3XS – 4XL and price points range from $35 – $350 USD. The line is available in adidas stores and online at adidas.com/ivypark on June 23rd and in select partner stores, globally.
The Campaign
Ivy Paradise exhibits the discos of the past and dance parties of the present. It is rooted in escape, through music and hedonistic sensibility, and is inclusive of the sensational and the subversive in fashion. It demands attention in the highest of forms, championing individuality & self-expression.
The Collection
The collection is a body confident swim-led line that is modern, bold, and sexy. The collection pairs IVY Park’s signature monogram, evoking hip hop nostalgia, with acid pink. Sequins, fringing, and mesh are all layered in unexpected and dramatic ways, fusing today’s flair with the disco era.
The adidas x IVY PARK Ivy Paradise collection consists of:
Fabrics & trims:
- Fringe
- Mesh
- Spandex
- Sequin
- Rhinestones
- Velvet
- Brown Monogram
- Brown Monogram Multi
- Dark/Brown Cream
- Cozy Pink
- Mesa
- 31 Swim Styles
- 8 Accessories
- Inclusive Sizing: 3XS – 4XL
